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You will receive a complimentary copy of our guide - Attract high-value clients by becoming the recognised authority in your market.

The guide provides a 9-step process to:

1. Make your competition irrelevant

2. Become known as the value creator in your market

3. Magnetically attract new clients based on your market wisdom

As a result, you will generate:

  • superior demand for your services
  • superior revenue
  • superior reputation


"Thanks mainly to our work together, our revenue has more than tripled in the last two months.  I look to the future now with greater confidence.  The business is on 'turbo'.  I highly recommend the program." Ed S, Melbourne, Australia  

"As a direct result 92 potential clients want to speak with me, 37 of which match the profile of my ideal decision-maker, C-level, CEO or Board member.". R. H, Switzerland

“The coaching was extremely valuable.  The work on mindset and how to meet potential new clients in a non-sales manner was particularly beneficial and achieved great results.  I recommend Roger’s coaching wholeheartedly to all experts wanting to take their business to the next level."  Paul Kinkaid, U.K.

"This exercise was ground-breaking for me.  When I finished, I had goosebumps.  I received a return on the program fees in the very first session." Dave Osh, San Francisco, USA


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Meet the author: Roger E Jones

Roger’s passion is helping experts become high-earning recognised authorities in their market. 

He’s well positioned to help his clients, being a


  • Bestselling business author. He’s published (and monetised) three books.  
  • Contributed to Harvard Business Review and INSEAD Knowledge.  One article was directly responsible for securing over $500K in consulting revenue.
  • His work has been discussed in the Financial Times, The Sunday Times, Forbes and Wall Street Journal.  This coverage was secured without the use of a PR agency.
  • Helped executives in firms like Accenture, IBM and Russel Reynolds Associates improve their ability to win business with their ideal clients.  The standard sales approach is worthless, but elegantly enrolling clients achieves results.
  • Acted as a mentor and coach CEOs, senior leaders and experts and has a Master’s degree from INSEAD in Change (clinical organisational psychology), so he knows how to bring out the best in people.
  • A former CMO, and MBA degree who knows how to apply the key drivers for growth
  •  Successful 20-year solo management consulting and mentor/coach career before launching The Recognised Authority System™.  Having started from scratch – no network, no market positioning and no clue!  His clients included:
  • Conducted business in-person in over 40 countries and today works virtually with clients worldwide. 
  • His previous corporate career included: Chase Manhattan Bank, managing an operations area during a period of organisational change; Amadeus IT, where he started new country markets in Europe, the US and Asia; Korn/Ferry International as an executive headhunter recruiting senior leaders for clients across Europe, and digital marketing consultancy.
  • Roger lives in London, U.K., with his wife and teenage daughter and works with clients worldwide.
  • He launched the Recognised Authority Formula™ in 2020.