Authority Notes

Real-world insights for consultants who want to be chosen, not chase.

Actionable strategies and perspective shifts to help you build trust, demonstrate authority, and attract high-value clients—without playing the numbers game.

These notes were created from 2020 onwards and are being published here from May 2025. This is a growing archive—over 50 insights being added over time. Check back regularly for new additions.

All Posts

The Friction You Can't See

Discover how invisible friction points are costing you consulting clients and learn 3 proven ways...

Roger E Jones

What a Stolen Car Taught Me About Market Positioning

Discover what a missing car revealed about how clients choose consultants—and why your positionin...

Roger E Jones

Turning Setbacks Into Strategic Comebacks

Frustrated with slow months, client drop-offs or unexpected disruptions? Learn how to turn consul...

Roger E Jones

Why You’re Undercharging (And 7 Behavioural Fixes That Work)

Discover seven behavioural psychology principles that help consultants align their fees with the ...

Roger E Jones

The Scoreboard Your Consultancy Might Be Missing.

Discover the scorecard your consultancy might be missing—seven key metrics every solo consultant ...

Roger E Jones

The Uncomfortable Truth About Why Most Solo Consultants Fail

Most consultants don’t fail from lack of skill—they fail from hesitation. Learn the four behaviou...

Roger E Jones